With the average North American spending nearly 5 hours of their day on a mobile device and 90% of that time within an app, your business needs a mobile app. Similarly, over 76% of customers now having purchased a product or service using a smartphone.

Having a mobile app is no longer a “nice to have” but a “must have” if your small business wants to stay competitive in today’s marketplace. Here are the top 5 reasons your business needs a mobile app.

#1 – Improved Customer Service

Mobile apps give your customers the opportunity to contact you anytime, 24/7. Many small to medium sized businesses are using apps to handle complaints before a customer leaves a negative review – something that is hugely beneficial to a business owner. Handling customers appreciations and complaints in real time is a win for both the owner and the patron.

#2 – Increased Revenue

This one is huge. Mobile apps can literally increase your sales and revenue. Whether it is showcasing your online store, providing links to purchase your products and services through the app itself, or sending out messages about your new offerings; Mobile apps are the way to go.

#3 – Customer Loyalty

Mobile apps are particularly strong in engendering customer loyalty. One of the most popular ways to do this is through digital “stamp cards” or loyalty cards. Rewarding your best patrons with stamps / points / discounts is one of the best ways to ensure they make repeat purchases. Starbucks, McDonald’s, and many other companies have all been extremely successful using loyalty rewards and your business can as well.

If your small to medium sized business is looking for a mobile app and you’d like to know more about how to get one, head over to http://www.curdex.com/ and give them a call.

purelythemes

Covering most topics technology related, with a focus on small business, startups, and entrepreneurs in particular. PurelyThemes started out as a WordPress theme development initiative, but has since been focusing on publishing quality content for the past few years.