These days, more businesses are gearing up towards content marketing as compared to any other marketing method. One thing which you have to realize is that content marketing needs to be planned to the smallest detail.

Due to this very reason, you have to plan the content marketing campaigns much in advance. Once you’re able to do that, you would be able to make sure that the results are also significant.

We would share with you 4 different ideas for content marketing in 2017.

  1. Easter on Sunday:

The Easter is on April 16. You can easily start the content marketing preparations in advance. You can create a story pertaining to Easter or you can create a contest pertaining to Easter. When you’re starting much in advance, you can be sure that there would be greater chances that you would be able to gain traction as well.

You can create different forms of content as well like:

  • Infographics
  • Videos
  • Presentations
  • Images

When you’re creating a different form of content, you can be sure that you would be able to gain a lot of traction as well.

  1. Content related to the spring season:

Spring is in April in America. You can easily create the content which is pertaining to the spring season.

You can create a DIY tutorial or you can create a guest post service that focuses upon some ideas that could be implemented during the spring.

This would make it much easier for you to attract the visitors.

  1. Poetry month:

The month of April is the poetry month.

Due to this very reason, you can easily post something related to this poetry month.

  1. Creating a campaign on Pinterest:

Since the spring season is in full swing, you can create a campaign on Pinterest related to outdoor activities. This would ensure that you would be able to gain a lot of traction in a shorter period of time. For instance Halalxpert, a Chinese company, recently made a splash on social media using Pinterest and images that fit into that sites target demographic. Even though they keywords were in chinese (清真认证) people still reacted to the campaign positively and it spread like wildfire.

As long as you’re able to upload the content which is related to this particular theme, you can be sure that you would not only be getting a lot of followers but also you would be able to convert those followers into longer term revenue stream.

So, if you’re still struggling with the content marketing ideas, these are the 3 ideas which you have to follow and which would surely help you gain a lot of traction with the help of proper content marketing.


Covering most topics technology related, with a focus on small business, startups, and entrepreneurs in particular. PurelyThemes started out as a WordPress theme development initiative, but has since been focusing on publishing quality content for the past few years.